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GLO-BUS Developing Winning Competitive Strategies

GLO-BUS Developing Winning Competitive Strategies Welcome to GLO-BUS. You and your co-supervisors are assuming control over the activity of ...

Wednesday, January 29, 2020

Internship Report on Zong Pakistan Essay Example for Free

Internship Report on Zong Pakistan Essay Groups individuals according to the occasions when they purchase, use or think of buying a product. 2. Benefits Sought : Groups individuals according to the benefits they seek from the product. 3. Usage Rate : Groups individuals according to the level of usage they make of the product, be it Heavy, Medium or Light usage. 4. User Status : Groups individuals according to whether they are non-users, potential users, first-time users, regular users, or ex-users of a product Loyalty Status : Groups individuals according to their level of loyalty to the product. Hard core loyals always purchase the product / brand in question. Whilst Soft core loyals will sometimes purchase another brand, and Switchers will not specifically seek out a particular brand, but rather purchase the brand available to them at time of need, or that which was on sale. 6. Buyer Readiness Stage : Groups individuals according to their readiness to purchase the product. This segmentation model is particularly useful in formulating and monitoring the marketing communication strategies employed to move consumers towards purchase of a product or brand. Role of Segmentation: Segmentation is the first step towards customer understanding, which allows organisations to build healthy relationships with their customers. Money is made by keeping customers, and the whole idea of segmenting customers in order to build customer relationships is to turn it into a mutually satisfying relationship, says Ovum analyst (David Bradshaw, 2000).

Tuesday, January 21, 2020

Essay --

Explaining Consciousness Provides Physicalism With Challenges That Place Limits On Scientific Knowledge, And What It Can Uncover About Consciousness Consciousness is one of those topics that are in the position of trying to understand one’s own organism with one’s own organism. The topic of consciousness is so elusive that it mirrors child hood games of trying to catch your own shadow. In the World of philosophy, discerning the truth about consciousness is no childish game. Materialist J.J.C Smart and philosopher Thomas Nagel agree that qualia exist, but are diametrically opposed when it comes to what consciousness is. In this paper I will argue for Nagel’s point of view that consciousness falls outside the nucleus of scientific explanation. Physicalism cannot objectively uncover consciousness using scientific methods because consciousness cannot be reduced to material parts. If Smart’s reductionist view points were correct, where as physics can explain all there is to know about everything in the universe, then why does consciousness seem to evade physical laws of investigation? Explaining consciousn ess provides physicalism with challenges that place limits on scientific knowledge, and what it can uncover about consciousness. J.J.C Smart proposes that a scientific explanation of consciousness must fall with in universal physical laws. Furthermore, if science could not explain consciousness within scientific laws, than we would have a problem called a nomological dangler. For Smart, this is unbelievable. It would seem that this move by Smart is one based on scientific bias. The nature of consciousness rests in the experience of the first person account, and if philosophy of mind is to have a complete scientific knowledge of the... ...the sense that they are easily detectable. Physically looking for something that does not have a physical structure is like trying to get rid of the left by going to the right side. Ultimately, science is looking in the wrong direction because it cannot by default take into consideration first person quotes. In conclusion, it is very difficult to come up with scientific solutions to the problem of consciousness. Science may never be able to solve the mysteries of qualia. New methods might need to be introduced to uncover personal experience that lie far off in the future. Philosophers will just need to continue in their search for a complete theory of a science of mind. In addition, humility within the sciences may go along way towards an understanding of consciousness. â€Å" We do not know what consciousness means outside the frame of personality†- Albert Einstein

Sunday, January 12, 2020

Essay on Want-Creation Fuels Americans Addictiveness by Slater

Philip Slater argues in his essay â€Å"Want-Creation Fuels Americans’ Addictiveness† that the dependency many Americans have on drugs is the result of the premium that American society puts on success. This success comes with costs attached, but these costs are brushed aside, often with the help of medicating drugs (Slater 392). The addictive personality of Americans extends beyond drugs, too, to addictions of all types.Slater argues that because we are told every day that were ignorant, misguided, inadequate, incompetent and undesirable we can only escape this condition if we indulge, an act that will make us feel better (395). Slater’s point is not that we are inadequate or any of those negative attributes, but that we are meant to feel that way if we do not achieve to a certain level. Yet, the level to which Americans achieve is actually very high. The quick fix mentality is ascribed by Slater to be one of the most important causes of drug abuse (392).Our soc iety is harsh, he describes, but we prefer quicker action rather than solutions that evolve over the long term (Slater 392). As a result, drugs become an attractive means of medicating ourselves in response to the harshness of our society (Slater 393). Too many people in today’s society want to mask their problems with drugs or alcohol instead of dealing with the problems face to face. I would have to strongly agree with Slaters point of view in this essay. Americans do tend to have addictive personalities as a whole.While all you need is food, shelter, and water to survive everyone has their own wants and needs that they feel they could not live without. For example nowadays I believe that most people would not be able to live without the internet. We have all become so dependent on the internet for almost all sources of information that if something were to happen and there was no internet anymore then people would feel as though we had gone back to the dark ages and start struggling to get through their everyday lives.Most people would completely lose themselves if we didn’t have the technology that we are so accustomed to; between computers, cell phones and other technologies Americans would be at a loss especially with cell phones and people not remembering numbers or writing them down and only keeping them in their cell phones. On the other hand Americans are resilient and would overcome the situation that was placed in front of them. Americans would overcome and adapt to the situation by going back to their roots and the way they did things before the internet.I know for myself I would be lost without GPS being that I use it for my job and in my everyday life for going almost anywhere I am not familiar with. Addiction is a part of everyone’s life in one way or another. This condition is not one of necessity but of want. Work Cited Slater, Phillip. â€Å"Want-Creation Fuels Americans’ Addictiveness. † One World, Many Cu ltures. 8th ed. Eds. Stuart Hirschberg and Terry Hirschberg. New York: Pearson Longman, 2010. 391-395. Print.

Saturday, January 4, 2020

The Kings Speech Analytical Essay - 1110 Words

God Save The King’s Speech Academy award winning film, The King’s Speech, is a motivational movie where voice and courage become a matter of life and death. Prince Albert, later known as King George VI (Colin Firth), stammers excessively and uncontrollably through his inaugural speech closing the 1925 British Empire Exhibition due to a speech impediment. After finishing such a disappointing speech, Prince Albert decides to give up on himself and accept his fate as a stammering heir to the throne. However, his wife, Elizabeth (Helena Bonham Carter), enlists him to see an Aussie speech therapist that goes by the name of Lionel Logue (Geoffrey Rush) whose â€Å"Antipodean methods are known to be ‘unorthodox’ and ‘controversial,’† (â€Å"The King’s†¦show more content†¦Bertie, is seen as a soon-to-be agonizing heir to the throne because he lacks communication skills. The only thing stopping Prince Albert is himself. In the m ovie he states: â€Å"If Im King, wheres my power? Can I form a government? Can I levy a tax, declare a war? No! And yet I am the seat of all authority. Why? Because the nation believes that when I speak, I speak for them. But I cant speak†(â€Å"The King’s Speech (2010)†). Prince Albert was a troubled child who was repressed of using his left hand, possessed knock-knees, had an abusive nanny and a death of a brother at an early age. As time passed, Prince Albert never grew out of his comfort zone and continued to speak poorly. Because Prince Albert speaks of himself that way, we can assume that communication is essential in leading a nation and is a foundation for personal life, relationships, professional success and civic life. By saying that a nation believes when he speaks, one can generally expect a leader for any reason or cause to possess great speaking skills in order to be prosperous. The old phrase, â€Å"actions speak louder than words† had ne ver been so true such as in the case of Prince Albert. The Duke of York lacks nonverbal behavior greatly in the sense that he has no self esteem therefore, making him a statue when he speaks. â€Å"I have received from his Majesty the K-K-K-King†(â€Å"The King’s Speech (2010)†) were theShow MoreRelatedAge of Enlightenment and Course Materials Essay1475 Words   |  6 PagesCandide worksheet Name: Huy Dang Khac The purpose of this assignment is to help you develop the critical thinking skills necessary to write a basic, college-level analytical essay. You may type directly into this file and then upload when finished. Remember that you need to connect what you read in the book to what you are learning from other course materials to complete you answers. Step I: Basic, factual analysis of a reading 1. 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